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Shed diversification ventures that no longer serve your strategic vision
Feb 28 2024
 

Bloomberg today about dropping Apple Car:

"In this era of cost-cutting across the tech business, the Apple Car was a distraction that could no longer be justified, not when the needs of AI must take priority, with Apple seen as a laggard."
"The large margins Apple enjoys on its hardware could not possibly be replicated, and the ordeal of putting a vehicle into production would have daunted even Tim Cook."

Diversification is a necessity for survival in today's cutthroat market. It's the key to fortifying :

  • your company's foundation
  • outpacing competitors
  • seizing strategic positions

Yet, it amplifies complexity and demands substantial investments, potentially becoming a pathway to failure.

Read the article at: https://bloom.bg/3wyMVGS

#convincingbrand #positioning

Use #ConvincingPower smartly


Geschreven door: Sibren van der Burgt

Sibren van der Burgt

Na een studie aan de Kunstacademie in Den Haag heeft Sibren van 1996 tot en met 2004 bij de top-ontwerpbureau's van Nederland ervaring opgedaan met corporate klanten zoals NS, ABN-AMRO, Rabobank en Visa. In 1996 had hij de eerste website al in de lucht op sibren.nl.

Met zijn digital design-minded achtergrond helpt hij sinds 2005 bedrijven in de (software) technology, financial markets en maakindustrie om hun diensten on- én offline makkelijker te kunnen vermarkten.

Het team van de ontwerpstudio ontwikkelt samen met de klant een klant-overtuigings-strategie én realiseert de praktische invulling hiervan met marketing en design.

Meer over Sibren >

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